Saturday, March 31, 2012

Lesson learned


When I hear the word “break,” I see it as more than some time off of school- but an opportunity. An opportunity to go places, see people, and take on adventures that one day, you won’t have the time or energy to do. So this spring “break,” I flew to New York City for the week and took a slight detour to Washington DC in the middle. My friend Stacey came with me the first half, and my mom met my sister Maria and I there the second half.

As usual, the trip flew by. Stacey had never been to the east coast, and with our Argentina travel mentality, we rarely took relaxation time and crammed a lot of things into each day. In fact, we stayed six different places over six nights—all for free! From my family members’ homes, to Maria’s dorm, to my friend Kara’s apartment at Georgetown, to two hotels with friends. Crazy, right?

Well, despite the fabulous time we had, both of us became physically ill after trying to do too much. The only other time I have ever gotten sick in college was after Thanksgiving “break” sophomore year when I had pneumonia. Before then, I had gone to Boston, Chicago and Kansas City all within a week of each other. Go figure—definitely a pattern here. The more places I was staying and tried to travel in a short timespan, the more sick I was.

So the lesson here: make sure each “break” has some actual breaks embodied somewhere in it. Whether that be a nap in the middle of the day, ending the night early or sitting down for a bit. 

Monday, March 12, 2012

Where has this semester gone?

Where have I been the past month? I haven't really posted any photos since going to Colorado, making me wonder, what do I actually do in my time? Homework? Meetings? Clearly not sleeping.

Comically enough, I went to Kansas City or St. Louis four out of the past five weekends, for very random reasons. Flying out of the St. Louis airport to Colorado, the Phi Mu sisterhood retreat in Kansas City, a MOJO presentation at an advertising agency in Kansas City and a musical in St. Louis. Freshman and sophomore years, I remember the spring semester being dead in Columbia on the weekends but now, it's reversed and I feel like I'm missing out on things!

Taking a moment to pause and actually think about how I've been spending my time how much opportunity there is in college. Opportunity not only to travel, but to go on adventures, see various groups of people and get involved. So take a minute to check out these photos and figure out where your dear friend has been!

This photo was taken at the St. Luke Greek Orthodox Church dinner dance. Mizzou has gone in the past few years from having three active Greek Orthodox college students to having an excellent group meeting every week. Gregg, Yianni and I felt like happy parents realizing what we have created. Our productive meetings, interesting lectures and upcoming retreat have really shown us that Orthodox Christian Fellowship can exist anywhere if we put in the time and the resources!

Before the Phi Mu sisterhood retreat, Shelley (currently living in Kansas City and student teaching during her last semester) invited our pledge family over for a bonding night! We ate a homemade dinner, caught up and shopped at the Plaza in Kansas City. What lovely sisterhood!

As my sorority's sisterhood chair, I planned our retreat at the Great Wolf Lodge in Kansas City, Kansas!
We had 25 rooms and got to cheer on the Tigers watching the Mizzou-Kansas game and playing at the water park!

We facilitated sisterhood activities at night, and here's everyone in the chapter that went.

Mizzou Basketball! Our last home game was against Iowa State, but we've continued to be the Big 12 Champions and a No. 2 seeded team in the NCAA Tournament! If we're not at games, we're watching them! MIZ!

MOJO- Team Maven. Every Thursday when we present our progress to our professors (management team), we choose a theme to dress to. Last week was groutfits- gray outfits- a popular theme in the Artemas family as well. MOJO has been a great time commitment but I'm excited to see the work we produce!
MOJO members pose in Kansas City after presenting our State of the YAYA (youth and young adult) report at an advertising agency.
Relay For Life Steering Committee members pose while canning to fundraise downtown. Relay is four days away and has already fundraised $55,000, trying to hit $100,000!
Kate and I saw American Idiot, the Green Day musical, at the Peabody Theater in St. Louis!

Jen, me, Alex and Jordin smile at Phi Mu Founders Day- 160 years!

Homecoming Steering Committee members rise early (4 am!) to surprise next year's committee!

Oh...and spending some time out with friends too. Emily, me and Alex!


I think the most exciting news of this past month was I was admitted into the graduate school program at the Missouri School of Journalism, so I'll officially be receiving a Master of Arts in Journalism-Strategic Communication next May! I'll also be the TA for MOJO instead of on a team, so yay for waived tuition and phenomenal experience planning the Strategic Communication Career Fair! In the olden days, you would have saved your acceptance letter. But it's 2012, so I'll remember important moments by screenshots on my iPhone. I first found out from a text message that acceptance emails were out, and after telling a few friends in a class, word spread quickly. Yay for nice friends and text messages!


iPhone screenshot post grad school acceptance

We'll see where the next month takes me with Relay For Life, spring break and MOJO work!


We are brands


If the above Facebook screenshot doesn't show you enough, college students aren't people. They're brands. We're instructed to brand ourselves to not only obtain jobs, internships and leadership positions, but to advertise what we are involved in.

At first, some see this as bragging. Oh, person X wants to show everyone that they're involved on campus so they put up pictures from it. After almost three years at Mizzou, I see it as the standard, more of a requirement. Word of mouth advertising is no longer done by conversation, but by our social media outlets. If you are a campus group with an upcoming event and don't have your whole organization change their profile pictures to reflect it, you're bad at publicizing events. Judged.

Seeing my own profile look like this a few weeks ago made me feel ridiculous. Where is the me in here? But pondering the concept, I noticed that this IS me. I give a vast amount of my time to these groups, and want the best people to continue their success in the future. So I sacrifice branding myself on one outlet and brand them for a few weeks. And if one more person applied for Homecoming Steering Committee or remembered to register for Relay For Life, it has succeeded.

So next time you're publicizing something, understand that it's the norm to create profile and cover photos to get the word out. College students become invested in their activities and to an extent, want their friends to know what they're involved in. We spend so much time on our Facebook pages, why not advertise things we like there? One Facebook study cited by Mashable declares that Facebook profiles do in fact accurately predict job performance. After being forced to do it so many times, I think that someone willing to change a profile picture to recruit for an organization knows how to make sacrifices, is confident in his or her social skills and loyal to groups. Now, go sign up for Relay For Life of Mizzou!

Friday, March 9, 2012

eCommerce

Yesterday, I came across an infographic on Mashable called "Why Mobile Commerce is On the Rise." The first thing that came to my mind was "Ugh. Who in their right mind can't wait enough to shop that they go online- from their cell phone- to buy things? How ridiculous."

Then I realized: I'm the ridiculous one. This was the exact same first thought that sparked in my mind when I learned about online shopping. I remember telling my friends in middle and high school how crazy I thought it was to buy something you could not try on or have a tangible connection with before purchasing, and look at where we are now. It's not about enforcing your own ideology- it's moving where the world is taking us.

Culturelabel.com reports that mobile commerce will see an estimate of a 99 fold increase in six years, and 79 percent of large online retailers still don't have a mobile optimized website. Think back to five to 10 years ago, when big retailers were still creating their websites. The internet revolution is happening all over again, but now with mobile devices.

So although I think M-commerce sounds crazy right now, I just have to accept the fact that it is what's going to be normal in a few years. Thinking eCommerce was crazy, then buying practically everything I could think of on the internet freshman year of college shows what a quick change one can make to follow society with purchasing habits. Change happens fast.

Remember six years ago, when we didn't have YouTube? Now mobile YouTube is the No. 1 most visited website on phones and YouTube is one of the top three sites on the internet. Just a few years ago, tablets, iPads and Kindles were released, and now the iPad 3 is taking over and it's becoming normal to carry a keyboard and an iPad around the School of Journalism. So rather than being intimidated by these statistics, let's be early adopters and keep them going. Radio media didn't rebuttle against TV when it came out, print newspapers still exist regardless of having online as an option, and I won't always be buying commercial items on my phone. But we should be fascinated at how far we truly have come to appreciate how nice it is to have the option.